Dyemension A created this launch campaign for Etihad Museum

​​​​​​​A dynamic 21st century museum, Etihad Museum is focused on inspiring its visitors with the story of the founding of the UAE. The 25,000 m2 landmark is befittingly located at the very place where the UAE was founded in 1971.

Through a unique visitor journey, th​e various pavilions house experience-driven exhibitions, interactive programmes and education initiatives that explore the chronology of events that culminated in the unification of the Emirates in 1971, with a key emphasis on the period between 1968 and 1974.

​The programmes also aim to educate visitors about the nation's constitution, in particular - the rights, privileges and responsibilities that it bestows upon the people of the UAE.​​